Hello everyone, I am back from a very relaxing and much needed break (a.k.a. my Honeymoon!)
We had a fabulous time, and I am so thankful for the downtime and much needed rest.
However, I came back to a flurry of game changing news in the Internet Marketing world. the eBay Partner Network has announced that it is no longer going to be paying affiliates directly for sales they generate and ACRU’s they send to eBay.
Rather, eBay will now pay affiliates for each and every click they generate to eBay. The amount per click paid will depend on a ton of factors, and no one really knows if this will work out in our favor or otherwise until September/October when the plan is implemented.
It is now crucial that when designing Niche Stores, we make sure to send quality targeted traffic to eBay. We do not want to send “window shoppers” to eBay, because that will lower our “per-click” earnings. Ideally, we want each and every customer that clicks our affiliate link to immediately bid on or purchase the item that they clicked over with. By sending eBay customers that are eager buyers and good repeat clients, our earnings per click will skyrocket and we can stand to make even MORE money with eBay affiliate programs than we already do.
For those who decide to get lazy and not do the required work to get ready for this transition, you may find yourselves on the outside looking in, with your commissions taking a huge hit.
Do your research, find out how to engage and excite your visitors about clicking on and bidding on eBay items, and you will thrive in this new era of eBay affiliate marketing!
Until next time,
Keep rolling with the punches!
Article by Tyler Jonsson
Tyler is the author of The Niche Store Journey and has written 64 posts here on the blog. Please feel free to contact Tyler with any questions or comments!
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Suzanne Franco (1)
{ 3 comments… read them below or add one }
I remember those wonderful days back in 2004 when the eBay affiliate program was run by Commission Junction….the payouts were sooooo much better. Sigh.
Barbara Ling, Virtual Coach´s last blog ..Give BACK to Your Affiliates – Covert Angel Time
eBay’s not what it used to be, that’s for sure. I like the added widgets & reports with EPN, but the cpc thing makes me pretty nervous to see how things go – I am not sure if it will mean more (in the case when people don’t win their bids) or if it will mean less overall. As the saying goes, only time will tell!
Loud Mom´s last blog ..Family Bonding Activities
Based on today’s added QCP preview, I am standing to make less money than with the current system. This just means my tactics and strategy will have to be different for sites from here on out.